YouGov has developed an extensive B2B research offer. The size and diversity of the YouGov panel enables you to interview thousands of business decision makers, which we have profiled to determine individuals’ sectors and responsibilities.

YouGov can also target business respondents across specialist markets, for example the marketing, legal, financial services and engineering sectors. These respondents are sourced through our online panel and the readership panels of Centaur Media’s magazines.

The IFA Omnibus

In association with Money Marketing magazine, YouGov provides regular access to a panel of Independent Financial Advisers. For more about the IFA Omnibus, click here.

The Small Business Omnibus

This service allows you to quickly and cost-effectively reach 500 decision makers of small businesses every month. For more about the Small Business Omnibus, click here.